Hyphen domains ( – ) pros and cons

One should register domains with and without hyphen.

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There are different habits due to cultural differences.

    In Europe, keyword domains with hyphens are preferred.
    In America, keyword domains without hyphens are preferred.
  • If you type „high-end“ into Google’s search queries, the traffic is over thirty times higher than with „high-end“.
  • With “race-car”, however, the traffic to “racecar” is almost the same.
  • This phenomenon can be seen in all search queries for keywords with or without a hyphen.
  • Searches without hyphens that have been asked a lot bring similar results to searches with hyphens.
  • Search queries with hyphens that were rarely requested result in significantly higher traffic than search queries without hyphens.
  • Keyword domains without hyphens are sometimes difficult to read, you can use upper case letters to make them recognizable.
  • To successfully increase the ranking in SEO, hyphenated domains are the better choice.
  • Hyphens are interpreted by the search engines as spaces, which makes queries easier for search engines to read.
  • What are the advantages of a keyword domain with a hyphen?
  • They are easier to read for machines
  • They represent the correct spelling
  • They stay in your head quickly and longer
  • It makes marketing easier
  • In Europe, keyword domains with hyphens are preferred
  • They usually have significantly higher traffic for search queries
  • Hyphens mostly improve ranking in SEO
    • What is the advantage of the domain without a hyphen?
  • The domains are shorter
  • Capital letters make the keywords recognizable in the domain
  • In America, domains without hyphens are preferred
  • Domains without hyphens are traded higher in America
  • In America, the spelling of domains without hyphens is normal
    • Depending on where the target group is, you should use domains with or without a hyphen.
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